May 11, 2008
Stealth marketing: doctors and public radio
By Sarah Arnquist Over at Slate, veteran health care journalists Shannon Brownlee and Jeanne Lenzer raise tough questions about the lack of disclosure regarging four doctors' ties to the makers of antidepressants, while they told audiences of public radio stations...May 11, 2008 in pharmaceuticals, Physicians, Sarah Arnquist | Permalink | Comments (1)
May 08, 2008
Indian docs endorse O.J. and oatmeal
By Sarah Arnquist PepsiCo maneuvered marketing genius this week by convincing the Indian Medical Association to endorse the health benefits of Tropicana fruit juice and Quaker Oats for three years. Now, when Indians reach for these products, they'll see a...May 8, 2008 in Physicians, Sarah Arnquist | Permalink | Comments (1)
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